How do you know which digital channels are going to resonate with your customers, especially for sensitive delinquency communications? The answer is not which, but which combination.
For one neobank, using Retain by TrueML Products to send email communications was a step in the right direction and provided increased repayment results, but there was further opportunity to reach even more of its customers where and when they like. By adding SMS messaging into their digital customer communications and creating an omnichannel approach, the neobank was able to engage even more customers—and the results did not disappoint.
In this case study, we’ll look at how the neobank reached:
Retain is white-labeled digital debt collection software powered by machine learning that helps businesses collect more and lower OpEx costs by optimizing customer communications and improving repayment rates.
TrueML Products is a fintech software company developing machine learning-driven products that enable intelligent, digital communication and prioritize customer experience for consumers seeking financial health.
