Build vs Buy: Digital Customer Engagement

About the eBook

Efficiently scaling your customer communications requires investment in digital transformation, but should your business tackle creating and maintaining a digital engagement program internally or instead pay for third-party services to strategically handle delivering customer communications effectively? 

Discover the differences between building in-house engagement programs versus working with a partner in three of the most crucial categories for businesses: 

  • Effective Digital Solutions
  • Personalization at Scale
  • Deliverability

About Retain

Retain by TrueML Products is an intelligent delivery platform that leverages a patented optimization engine to determine the optimal time and channel to deliver the client’s communications within the confines of the compliance requirements outlined by the client. 

TrueML Products is a fintech software company developing machine learning-driven products that enable intelligent, digital communication and prioritize customer experience for consumers seeking financial health.