Case Study

Electric Utility Leader Leverages Smart Outreach for Customer Engagement

Learn how a leading utility helped customers power through summer using Retain for automated digital communications

About the Case Study

In this case study, we hear about one of the nation’s leaders in electric utility systems who needed an effective and customer-friendly way to send time-sensitive financial assistance program information to customers.

Using Retain for intelligent, automated digital communications over one-month campaigns, the utility provider was able to enroll more than 300 at-risk customers in energy assistance programs, granting more than $100,000 in financial assistance.

Download the complete case study to get the full story, including more information on their communications challenge and why they chose a digital-first approach for better customer engagement.

About Retain

Retain by TrueML Products is an intelligent delivery platform that leverages a patented optimization engine to determine the optimal time and channel to deliver the client’s communications within the confines of the compliance requirements outlined by the client. 

TrueML Products is a fintech software company developing machine learning-driven products that enable intelligent, digital communication and prioritize customer experience for consumers seeking financial health.