Case Study

Subprime Lender Recovers $870,000 Monthly Using Retain’s Digital-First Outreach to Delinquent Borrowers


Discover how better consumer engagement rates help repayment rates.

About the Case Study

In the competitive landscape of consumer finance, one personal loan lender found itself facing significant challenges in effectively managing its customer communications and maximizing loan repayments. But Retain offered the lender a SaaS solution that integrated omnichannel engagement strategies to effectively reach its customers with timely messages tailored to their needs—with impressive results.

In this case study, we’ll look at how the subprime lender reached these results through:

  • Digital-first, omnichannel communication
  • Advanced machine learning
  • Overall better consumer engagement

About Retain

Retain by TrueML Products is an intelligent delivery platform that leverages a patented optimization engine to determine the optimal time and channel to deliver the client’s communications within the confines of the compliance requirements outlined by the client. 

TrueML Products is a fintech software company developing machine learning-driven products that enable intelligent, digital communication and prioritize customer experience for consumers seeking financial health.